Arley Day Festival Celebrates Golden Milestone in 2023

FOR IMMEDIATE RELEASE
CONTACT: Alabama Mountain Lakes Tourist Association
PHONE: 256.350.3500 / 800.648.5381
EMAIL: info@northalabama.org

Arley Day Festival Celebrates Golden Milestone in 2023

Decatur, Ala. – For the past 49 years, the Arley Day Festival has sparked excitement in one small North Alabama town with a day filled with free, family-friendly activities. Set for May 20, 2023, the one-day event is a celebration of the town of Arley complete with a parade, car show, arts and crafts vendors, games and new for this year’s event is a pickleball demonstration.

Presented by the Arley Women’s Club, Inc, the 50th annual Arley Day Festival begins at 8 a.m. with a parade through town, ending in Hamner Park. Activities lined up for the day include arts and crafts vendors, food vendors, children’s games, water slides, horseback rides, rock wall climbing, musical entertainment, free hotdogs for kids and more. A new event for this year is a pickleball demonstration at 10:00 a.m. on the park's new courts, followed by four 15-minute mini-lessons.

For those who enjoy a hearty breakfast, try the pancake breakfast at the Arley Fire Station, hosted
by the Arley First Baptist Church or a community breakfast at the Meek Baptist Church in the
fellowship hall. Both meals are open from 7:00 to 8:30 a.m. Donations are appreciated and all
proceeds go to the Arley Volunteer Fire Department.
 
The family-friendly community festival takes place at D. H. Hamner Memorial Park located on Helicon Road/Highway 77 in Arley. Festival hours are 8:00 a.m. to 2:00 p.m. Admission is free. All proceeds from the event go back into community schools, fire departments, library, park and others.

For more information, visit https://www.facebook.com/ArleyWomensClub/

To register as a vendor, or to be in the parade or car show, and for schedule details, visit
www.arleywomensclub.org/arley-day

Festival questions may be emailed to arleydayfestival@arleywomensclub.org.

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About Alabama Mountain Lakes Tourist Association (AMLA)
AMLA is a nonprofit organization dedicated to the promotion and development of the travel industry within the 16 northernmost counties of the state. It is supported by 500-plus members consisting of chambers of commerce, Convention & Visitors Bureaus, attractions, campgrounds, festivals, communities, counties, golf courses, restaurants, tour operators, accommodations, vendors, financial institutions and individuals. Counties included within the AMLA region are Blount, Cherokee, Colbert, Cullman, DeKalb, Etowah, Franklin, Jackson, Lauderdale, Lawrence, Limestone, Madison, Marion, Marshall, Morgan and Winston. Additional information on North Alabama destinations, accommodations and special events is available by calling 800.648.5381 or by visiting www.NorthAlabama.org. Follow us on Twitter and Instagram @VisitNorthAL and like us at www.facebook.com/VisitNorthAL.  
  
 


 

2025 Karen Beasley Headshot
Author
Karen Beasley

After unexpectantly losing her husband of 29 years, Karen returned to the Alabama Mountain Lakes Tourist Association (AMLA) in 2023 as the vice president of marketing and communications where she helps guide the organization’s marketing and communications activities to position the North Alabama region as a must-experience destination for leisure travel. She has over 30 years of marketing experience, most recently working as a behind-the-scenes freelance public relations consultant for AMLA and other tourism organizations and festivals in north Alabama and Tennessee. From 1999 to 2004, AMLA employed her as the organization’s marketing representative, introducing her to a lifelong career in the tourism and travel industry. Following the birth of her second child, she transitioned to part-time freelance employment so that she could focus on family life.

 

She was named the Alabama Restaurant & Hospitality Association Tourism Promoter of the Year in 2025. She serves on the board of directors for the Huntsville/Madison County Hospitality Association, is a member of the Decatur/Morgan County Hospitality Association and the Tennessee Valley Chapter of the Hospitality Sales and Marketing Association International (HSMAI) and volunteers with the Woody Williams Foundation and Vets Like Us.

 

She holds a B.S. degree in marketing and a MBA from the University of North Alabama and received her TMP – Travel Marketing Professional – certification from the Southeast Tourism Society Marketing College. She and her late husband, Michael, have two children, Keller and Logan.